Whenever I think of Swedish hockey players who sported outlandish offseason “looks,” I remember something most hockey people — even sardonic ones — forgot: that time Dallas Stars defenseman John Klingberg rocked some truly over-the-top braids.
Well, we have a new entry for wild summer Swede looks, and I’m not sure this entry from Toronto Maple Leafs forward William Nylander will be so easily forgotten.
At least, it sure seems like his Maple Leafs teammates giving him a hard time about it will make it tougher for this to totally go away. And, really, why would you want it to? Nylander’s going for it, and I gotta say, I’m here for it. He shared this wonderful shot on Instagram, reminding us, again, that young Maple Leafs stars are probably the most reliable resource for hockey players actually showing some personality.
The real challenge, especially for us olds who aren’t particularly in touch with pop culture, is to ponder who or what might have inspired the look. Is Nylander going for Post Malone? “Springbreakers,” maybe? Perhaps he was inspired by Kawhi Leonard’s Raptors run?
Either way, Nylander’s teammates roasted him for posting that picture of him enjoying smoked meats (Nylander’s comment simply read “prosciutto!”). Even former teammate Andreas Borgman had to weigh in, agreeing with Auston Matthews, Kasperi Kapanen, and Boston Bruins star David Pastrnak.
Although, there’s hope, as Maple Leafs defensive prospect Rasmus Sandin approves with a 10/10 rating … or was being sarcastic.
Finally, most importantly: who wins, Nylander or Klingberg?
The Toronto Maple Leafs entered this offseason with possibly the toughest to-do list of any NHL team, and while the biggest challenge still awaits in signing RFA star Mitch Marner, GM Kyle Dubas deserves at least a B+ for his efforts.
You can bump Dubas & Co. up to an A depending upon taste, and certainly if you’re grading on a curve in considering that every other NHL team was well aware of Toronto’s predicament. Some teams managed to exploit those issues for their own gains, while some still managed to sucker themselves. Either way, mostly strong work so far.
Thursday presented the latest round of moves surrounding that pivotal Marner push, as the Maple Leafs signed Alex Kerfoot to a sensible extension and … meh, at least only signed Cody Ceci for one year? (Not trying, at least outwardly, to merely flip Ceci again and seek a cheaper alternative puzzles me, but maybe Toronto has internal data that argues that Ceci is better than people realize?)
While Nazem Kadri was a better luxury, getting Kerfoot at just $3.5M per year, with some term, is pretty nifty by my eyes. Maybe those eyes have been re-adjusted by the Montreal Canadiens giving marginal defenseman Ben Chiarot that same $3.5M AAV, but I’d wager that Kerfoot will at least be as valuable as his cap hit, if not deliver as a nice bargain.
Leafs sign Alex Kerfoot to 4-year deal. Playing mainly with Tyson Jost & Colin Wilson last season, Kerfoot did well in the circle & was an active puck retriever in the defensive zone. He averaged over half a point / game but likely won't start nearly as often in the OZ with TOR. pic.twitter.com/bgEUFfMqQn
It fits in wonderfully well with two very reasonable re-signings from earlier this summer, as the Maple Leafs took Kasperi Kapanen and Andreas Johnsson off the docket, getting cost certainty and also avoiding the threat of other teams trying to poach them. For all the talk of Marner possibly signing an offer sheet, the bigger worry might be that an opposing team would instead make it uncomfortable for Toronto to keep mid-level, useful young players. Instead, Dubas got them re-signed, and likely at below market value, even if you take RFA statuses into account.
SIGNING Leafs: Kasperi Kapanen, $3.2M x 3 years ; Andreas Johnsson, $3.4M x 4 years
That’s a fairly hefty price for Toronto to pay, especially since contending teams could conceivably take care of some of the strain of top-heavy contracts by getting quality (or just stopgap) production from players on entry-level contracts.
Luckily for Dubas, the Maple Leafs didn’t need to burn another first-rounder to get rid of Zaitsev’s lengthy, challenging contract. Instead, he was able to package Zaitsev in a deal for Ceci, who will cost the same $4.5M AAV in 2019-20, with the difference being that Ceci’s deal lasts for one year, while Zaitsev’s albatross hangs around through2023-24. It’s true that the Maple Leafs also had to part with Connor Brown in that trade, but, overall, that’s a comically Maple Leafs-friendly deal, considering how toxic Zaitsev’s contract is.
(The Senators not getting a higher-level return for taking on Zaitsev is, well, a nice reminder that, as much as that team’s plight stems from owner Eugene Melnyk, Pierre Dorion’s also made some rough judgment calls in recent years.)
Speaking of shrewd, I quite enjoy some of the low-risk, medium-reward moves by Toronto. Jason Spezza‘s $7.5M cap hit made things downright awkward at times in Dallas last season, but at $750K, Spezza could be a sneaky-steal. Nick Shore’s an under-the-radar analytics darling, too, to the point that I was surprised that he had to sign in the KHL last season. (Too under the radar, I guess.)
It’s a little tricky to estimate precisely how much cap space the Maple Leafs have left for Marner, as you can see from this Cap Friendly tweet.
With @DarrenDreger reporting that both Kerfoot (4x$3.5M) & Ceci (1x$4.5M) signed, we now show the #Leafs with $3,765,301 projected c/space, with a roster of 23 (13F/8D/2G)
Toronto being where they are still leaves them vulnerable to an offer sheet on Marner, with these two compensation ranges (via the NHL) being the most relevant:
More than $8,454,871 to $10,568,589 — two first-round picks, one second-round pick and one third-round pick
More than $10,568,589 — four first-round picks (can be spread over five-year period)
Each offer sheet possibility would be interesting. An offer right under that $10,568,589 mark would at least make things a little uncomfortable. If a team wanted to push things into the stratosphere, they could also go well over $10.57M.
Under most circumstances, you’d expect the Maple Leafs to match a Marner offer sheet, yet that doesn’t mean that another team wouldn’t want to really put Toronto in a tough spot.
Theoretically, at least. It’s also plausible that teams a) don’t want to waste their time if an offer sheet wouldn’t work, b) winced at the reaction Marc Bergevin received, c) fear retribution if their big-ticket guys become eligible for offer sheets, or d) all of the above.
Overall, I wouldn’t be too worried if I were Dubas. They’ve mostly walked that tightrope with skill, and could really settle this offseason if Marner just wants to hash things out.
Nonetheless, it’s interesting to see at least some lane to put Toronto in an uncomfortable spot, as the other dominoes have mostly fallen. Could a team try to push the salary up above that $10.57M mark, which might mean that Toronto would have to trade a nice player such as Zach Hyman ($2.25M) to make the pieces fit? Could a team go very high AAV for three years, so Marner’s deal would overlap with possibly needing to give Frederik Andersen a raise, as the goalie’s team-friendly $5M cap hit dissolves after 2020-21?
The Maple Leafs eased concerns about other players by getting Kapanen and Johnsson locked down, so if there’s any chance Marner just wants to get this over with, I’d be inclined to hammer a deal out.
That statement should neatly summarize the notion that, chances are, the Maple Leafs will struggle with salary cap headaches for the duration of their window of contention, if not longer.
As we’ve seen with teams like the Blackhawks and Penguins, it’s difficult to avoid making mistakes, although Toronto will surely hope to avoid trading Teuvo Teravainen and Artemi Panarin-type gaffes, or … doing whatever it is the Penguins think they’re doing right now.
We won’t get the Maple Leafs’ full grade until we see how they handle the final exam that is the Marner situation, but judging by this summer school salary structure session, they’ve been honor students so far.
Every general manager has an extremely difficult job when trying to assemble a championship contending team.
No matter the sport it is a daunting task that requires vision, a plan, an ability to actually perform that plan, having the right people around you, and an understanding of not just where the league and their own team is today, but where all of that is headed in future seasons. It requires great scouting, an eye for talent, asset management, a lot of luck, and countless other factors to get their team to a championship level.
Even when all of those things work together in near perfect unison they are still more likely to fall short of their ultimate goal (a championship) than they are to achieve it.
With the NHL offseason officially underway, the league’s 31 general managers are beginning the process of putting their vision into practice, and while they all have a difficult job in front of them not all of their jobs are created equal. Some of them have significantly taller mountains to scale over the next couple of months. Some out of their own creation, and others out of the circumstances and hands they have been dealt.
These general managers are part of that group and have what will almost certainly be the toughest offseason jobs ahead of them.
Ken Holland, Edmonton Oilers
It is a testament to how bad and completely incompetent the previous front office was that Holland is walking into a situation where he has two of the NHL’s top-four scorers from this past season (Connor McDavid and Leon Draisaitl), both still not even in the prime of their careers yet and signed to long-term contracts, and your first reaction to his situation is, “wow, this team seems like it is light years away from contending.”
The Oilers have missed the playoffs in 12 of the past 13 seasons, including three of the first four years of McDavid’s career, having completely wasted what might be some of the best and most dominant hockey he ever plays (at least offensively).
They are a team that plays at the level of an early 1990s expansion team when their two-headed monster of McDavid and Draisaitl is not on the ice, they need an overhaul on defense, a ton of depth at forward, and a goalie. And Holland is likely going to have less than $10 million in salary cap space to start with.
What his roster lacks in talent it makes up for in bad contracts that are sinking the organization’s ability to build around its two superstars at the top.
Milan Lucic‘s contract is, for all intents and purposes, buyout proof and trading him will require Holland to take on a similarly bad contract in return or give up a far more valuable asset to entice a team to take the remaining $6 million per year cap hit (for four more years!) for a player that has just 54 points over the past two seasons (161 games) with only 43 of them coming at even-strength.
His returning starting goalie, Mikko Koskinen, will be 31 years old on opening night and has just 59 games of NHL experience with a .904 save percentage. He is also signed for three more seasons at $4.5 million per season, a rather lousy house-warming gift from the previous regime on their way out the door.
He has eight defenders under contract for close to $27 million under the cap for this season and doesn’t have a No. 1 or anything close to a top-tier puck-mover among them.
At least three of them (Andrej Sekara, Kris Russell, and Brandon Manning) are legitimate buyout candidates this summer.
There are only a handful of teams with less cap space than the Oilers entering the offseason, and it is not because of the contracts they are paying McDavid, Draisaitl, or even Ryan Nugent-Hopkins at the top.
It is because of the $17 million(!) that is going to Lucic, Russell, Manning, and Koskinen.
Other than that, things are pretty good.
If Holland manages to turn this situation into something positive within two years they should build him a statue.
Kyle Dubas, Toronto Maple Leafs
Dubas’ situation is pretty much the exact opposite of Holland’s because his team is actually … good.
Really, really, really good.
Championship contending good.
The problem Dubas and the Maple Leafs are going to run into is the same one they have run into in previous years. That “problem” is that it is a lot easier to go from being a “bad” team to a “good” team than it is to go from being a “good” team to a championship team. Having lost in the first-round of the playoffs three years in a row, including to a divisional rival in Boston in each of the past two seasons, kind of illustrates that. The Maple Leafs can score, they can win a lot of games in the regular season, but there is still a hurdle they have to get over because for as good as they have become, this group still does not have a finish higher than third place in its own division or a playoff series win.
But that is all narrative. When it comes to the actual team building Dubas’ challenge is going to be finding a way to get a contract done with Mitch Marner, one of his team’s best and most important players.
The Maple Leafs certainly do not want to go through a replay of last year’s William Nylander restricted free agency saga, and there is always that (please try not to laugh at the ridiculous suggestion) possibility of an offer sheet from another team (hey, one of these years it could happen again).
Finding the salary cap room for Marner is going to be a challenge as the Maple Leafs are already paying Nylander, Auston Matthews, and John Tavares huge money at the top of the lineup. As I wrote a few months ago, this is not a problem. The Maple Leafs can (and most likely will) compete for a championship with a significant chunk of their salary cap allotment going to the quartet of Matthews, Tavares, Marner, and Nylander.
Before they can get there they have to shed some contracts, specifically the ones belonging to Patrick Marleau and Nikita Zaitsev. The top-four might also cost them a couple of other depth players around the edges, but it is a heck of a lot easier to find another Conor Brown or Kasperi Kapanen than it is to find another Mitch Marner or William Nylander.
Along with that, he is also set to lose a little bit off of his blue line with the pending free agencies of Jake Gardiner and Ron Hainsey, while also dealing with the elephant in the room that is the highly paid head coach whose recent resume hasn’t matched his reputation.
Add in the fact this is all playing out in a hockey market where all reason and logic gets thrown out the window and he not only has a difficult task ahead of him, he is going to be under a constant microscope to get it done.
No matter what he does this offseason he has a playoff team on the ice this season.
Simply being a playoff team is no longer enough in Toronto.
Jarmo Kekalainen, Columbus Blue Jackets
He put together the most successful season in Blue Jackets history by not only getting them to the Stanley Cup Playoffs for the third year in a row (first time the franchise has ever done that), but by putting together a team that shocked the hockey world by sweeping one of the best teams of the modern era (the Tampa Bay Lightning) in Round 1 for the team’s first-ever playoff series win.
It gave Blue Jackets fans their first taste of postseason success and built a ton of excitement around the team.
Now he is facing the possibility of losing all of Panarin, Bobrovsky, Duchene, and Dzingel in free agency, while having only two draft picks (a third-round pick and a seventh-round pick) this year and only five draft pick in the 2020 class.
Do we really need to go any further as to what his challenge here is?
Panarin and Bobrovsky have seemingly had one foot out the door all season and their departures just seem to be a matter of where they go and not if they go, and there is little doubt that Duchene is going to test the open market for his one last shot at another big contract (Nashville seems like a perfect fit for him, right?).
The Blue Jackets will still a decent core coming back with Seth Jones, Zach Werenski, Cam Atkinson, and the constantly improving Pierre-Luc Dubois, but Panarin and Bobrovsky are not players that you just easily replace. They have been impact players and significant pieces of what has been a consistent playoff team the past few years. Bobrovsky in particular is going to be a huge loss because he is not only a two-time Vezina Trophy winner and one of the best regular season goalies of his era, but they do not really have any kind of an internal option that is a sure thing and limited options outside the organization.
Kekalainen did an outstanding job to raise the bar and set a new level of expectation in Columbus this season, but he also left himself in a situation where it is going to be extremely difficult to reach it (or exceed it) this upcoming season.
Jason Botterill, Buffalo Sabres
This seems like a make-or-break year for Botterill in Buffalo.
The Sabres are basically Edmonton-east right now given their consistent lack of success, inability to build around a young franchise player (Jack Eichel), and complete lack of depth.
Also like the Oilers: They recently traded an eventual major award winner (2019 Conn Smythe winner Ryan O’Reilly) for some magic beans. The situation in Buffalo is so bleak right now that probably overpaying winger Jeff Skinner is seen as a win for the organization, and I don’t really mean that to be as critical as it sounds because I dolike it. If you are going to “overpay” someone under the cap, you are better off making sure it is a player that might score 40 goals for you and seems to have developed some chemistry with your best player.
But after the Eichel-Skinner duo, and 2018 No. 1 overall pick Rasmus Dahlin, this is a roster that just … well … who in the hell excites you here?
The Sabres are in a division with three powerhouse teams at the top, a team a Florida that is already ahead of them with a better core, more salary cap space to work with, and is probably going to be a destination for top free agents (Panarin and Bobrovsky) this summer.
Oh, and there is also Montreal that missed the playoffs this past year by just two points.
This is, at best, the fifth best team in its own division after years and years and years of rebuilding and entering year three with his finger on the button (and with a new coach) there has to be immense pressure for Botterill to make something out of this mess. He has to do a lot, and he has to do it quickly.
Connor McDavid is eager to shrug off personal stats, awards and achievements and put the focus on his team in Edmonton.
Yet there he is on the cover of a video game or in a commercial for a bank.
Auston Matthews is the face of the franchise in Toronto. But he also got razzed by his Maple Leafs teammates for doing a stylish fashion photo shoot for GQ magazine.
”It was a lot of fun,” Matthews said. ”Kind of something that definitely got you out of your comfort zone.”
The rink for long decades has been the comfort zone for so many hockey players who put their full energy into the sport and are indoctrinated from a young age that the logo on the front of the jersey matters more than the name on the back.
That team-oriented part of hockey culture remains entrenched, but the NHL is finally beginning to market its stars as the NFL and NBA have done with great success.
As dynamic players like McDavid, Matthews and Calgary’s Johnny Gaudreau settled in Canadian markets and star power spread to smaller cities without much hockey tradition, marketing players and not just teams is essential to growing the NHL’s fan base. For a sport that generally sees its TV ratings drawn from fans of the two teams playing – and where the Stanley Cup Final doesn’t pull in nearly as much as the Super Bowl or NBA Finals – it’s a concerted effort to build up personalities and players’ brands to become more popular.
”It is a changing landscape,” said Judd Moldaver, Matthews’ agent and senior vice president of Wasserman Orr Hockey. ”Hockey players are such fantastic athletes and fantastic people that I believe the hybrid of playing for the logo on the front but also being able to optimize your individual situation. I think the two can coexist.”
Matthews, McDavid, Nashville’s P.K. Subban and other stars are sharing more personality than players of previous eras like Mario Lemieux and even Wayne Gretzky. No longer is it seen as selfish for Subban to host a late-night talk show or for Matthews to shoot a cellphone commercial.
”Why not try? Just because the person next to me doesn’t think that they can host their own show doesn’t mean that I can’t,” Subban said. ”What people have to understand is we’re at the rink three hours a day. We have a lot of time. We have days off, we have travel days and obviously there’s certain points in the schedule where you can’t do anything but hockey because of the way the schedule’s set up and the travel. But outside of hockey, a lot of times I don’t go home. I have meetings, I have different things that I’m doing. I have all these other interests.”
Showcasing those interests is part of the NHL’s shift. The league this season debuted a ”Skates Off” series of vignettes with a player from all 31 teams to show what they are like off the ice, including Jack Eichel being a guest DJ at a Buffalo classic rock radio station, Victor Hedman sharing his love of flying planes and Seth Jones showing his cooking talent.
”It’s nice to see those personalities come out,” said Nick Foligno, a teammate of Jones’ in Columbus. ”That’s how you grow the game. You look in other sports and the personalities come out, and that’s what fans are drawn to.”
NHL chief content officer and executive vice president Steve Mayer knows this. Since joining the league in late 2015 after 20 years at talent and sports giant IMG, he has helped lead the charge to put more focus on star players whose abilities and personalities could play a role in attracting younger fans who are attached to social media in the digital age.
”Other leagues do this, and we really don’t do it as well – we want to get better at it,” Mayer said. ”Other leagues it doesn’t really matter sometimes: You just tune in to watch the guy play. And we need to do that even more. … I want to be able to have fans even in (another) town (who) cannot wait to see Connor McDavid come to town because we have marketed him as one of our greatest players. I don’t know whether that happens enough.”
The NHL, Mayer said, has no interest in abandoning the team culture of hockey. But after a 2016 Magna Global study showed the average age of NHL fans rose 16 years over a span of 16 years – essentially stagnant – experts praised the league for trying to create more buzz among millennials and Generation Z.
”They recognize this, and they’re in a cultural shift, a cultural transformation within hockey,” said Stephanie Tryce, assistant professor of sports marketing at Saint Joseph’s University in Philadelphia. ”Generation Z is about a lifestyle. They’re interested in things like social responsibility and they celebrate more of their identities than in the past, so that’s going to force hockey to continue to make inroads into other markets like the Hispanic/Latino market. It’s a market that you can’t ignore, but it’s also a market that historically hasn’t been in hockey. So you have to grow that.”
Matthews is at the center of that. His father is from California, his mother is from Mexico and he grew up in a nontraditional American hockey market in Arizona. Moldaver works closely with Matthews’ parents to chart a course for off-ice endeavors, from commercials and endorsement deals to philanthropic efforts, all of which continue to grow for the 21-year-old.
McDavid’s star began at an even earlier age, and the 2017 NHL MVP who has arguably surpassed Sidney Crosby as the greatest player in the world is finding his voice off the ice, too. When NFL Canada asked Rams and Patriots players at the Super Bowl who McDavid was, several thought maybe the prime minister or an actor. Work is ongoing to make him more recognizable outside hockey.
Hockey is such a team sport that individualism has for decades been frowned upon. Adidas senior director Dan Near said it’s a delicate balance to try to sell personalities but not stray too far from the team.
”I think there’s a fine line between doing it to promote yourself a little bit and being cocky, and I think we’ve got a lot of guys that do a great job of treading that line,” Ottawa’s Bobby Ryan said. ”You’re starting to see guys be promoted a little more, and it’s nice because then you get to see some individual personalities come out, and in a sport where you’re so often wearing helmets and gear, people don’t get to relate to you face-to-face.”
Teams have been reluctant to some of the league’s efforts sometimes until they see the final product. Mayer recalls showing owners and general managers clips of potential ideas and seeing the hesitancy for propping one player up before they understand the wide-ranging plan to give the NHL more exposure.
Initiatives like “Stanley Cup Confidential” where a player from each of the league’s 16 playoff teams shoots a daily cellphone video is another baby step.
”We are not here to break the culture. We’re just here to show that certain players are dynamic and have personality,” Mayer said. ”Players are starting gradually to see, you know what, it’s OK. I’m not disrupting the locker room and it’s OK to show personality and have some fun and smile.”
Trying to pick the winner of a Game 7 in the Stanley Cup Playoffs is completely futile. It is there that one of the most random sports, at its most random time of year, descends into its most random madness where anything and everything can happen. That unpredictability is a big part of what makes it so great and captivating.
It doesn’t really matter what happened in the previous six games of the series, or at any other point in the season because Game 7s usually come down to which goalie plays the best game for 60 minutes, or which team gets the right bounce at the right time. Those are things that are just impossible to predict before the game begins. You just have to watch and see how it all plays out.
With that said, I have no idea what is going to happen between the Boston Bruins and Toronto Maple Leafs on Tuesday night (7 p.m. ET; NBCSN; live stream) , but I do know this much — the Maple Leafs better win.
Don’t care how. Don’t care why. Don’t care what the score is. They just need to win.
They better win for the short-term reputation of their core, and they better win for the long-term reputation of their head coach.
I’m not going to go as far as to say Mike Babcock is coaching for his job on Tuesday night, because there is literally no indication of that. Plus, deciding the fate of your coach based on one game is kind of a foolish thing to do anyway. At this point he is either your coach, or he is not.
But at some point these people have to win something.
And I’m not even talking about the Eastern Conference or the Stanley Cup itself.
A playoff round, for example, would be a huge place to start for an organization that hasn’t played in the second round since before the salary cap era began (2004), and has built a roster that has championship aspirations right now. This isn’t a team whose window is still a couple of years away from opening. They are in it right now, and with the Tampa Bay Lightning and Pittsburgh Penguins (and maybe Washington Capitals after Wednesday?) out of the picture this season the field is wide open for every team in the Eastern Conference.
But again, let’s just start with a round.
It would be huge for the best collection of young forwards in the NHL that was only strengthened this summer with the addition of John Tavares. At some point Round 1 exits — and a loss on Tuesday would be the third in a row — will not be enough for this core.
It would be huge for the highest paid head coach in the NHL whose actual results-based resume has not matched his reputation and league-wide standing in quite a while. At some point third place finishes (a Babcock coached team has not finished higher than third in its division since 2010-11) and Round 1 exits (he has not been out of Round 1 since 2012-13, and only once since 2010-11) will not be enough. I again go back to the fact that 25 different NHL head coaches have won a playoff series since Babcock last won one. If you’re the Maple Leafs, you’re not paying more than $6 million per season for those results.
It would be huge for Nazem Kadri, an incredibly valuable player, who once again failed his team by doing something completely reckless and senseless to take himself out of a playoff series. It would be an awfully bad look to have your team go out early, again, while you’re sitting in the press box for a significant chunk of the series for a totally avoidable reason. This will be the 14th playoff game between the Bruins and Maple Leafs the past two years, and Kadri has made himself available for only six of them. Would you be able to bring him back after that?
It is a Game 7 in the Stanley Cup Playoffs, and the pressure is on everyone to win.
If Boston loses it would no doubt be disappointing for the organization and the fans. But this Bruins’ core at least has a championship to fall back on, and has at least made some kind of a run at some point in the past decade. It would be frustrating, but it wouldn’t be something that would make the organization take a long look at itself in the mirror and try to figure out why this sort of thing keeps happening.
But Toronto? A loss on Tuesday night would sink them into a sea of questions regarding their core, their coach, and just why in the hell they can’t get through this Boston Bruins team.
That will not be fun — or good — for anyone.
Anything can happen in a Game 7, but Toronto needs this one more than any other team playing in a Game 7 in this round.