Bruins address Marchand licking, future plans

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The Boston Bruins’ brass addressed the media on a wide range of issues Wednesday. If you want to keep your humor Brad Marchand-topical, you might call it an appetizer for the offseason.

After at least one lick/personal bubble-bursting moment in each round of their 2018 Stanley Cup Playoffs run (Leo Komarov and Ryan Callahan ranking among his … run-ins), Marchand eventually got a talking-to. Management addressed as much today, and they generally kept it from getting too salty.

“Brad should be contrite,” Cam Neely said (see around the minute mark). “ … He’s gotten to the point now where his game on the ice – without the antics – should speak for itself.”

You know it’s a serious headache – not just a punchline and strange routine – when Bruins owner Jeremy Jacobs needs to weigh in. His comments give the impression that Marchand doesn’t have much of a margin of error.

More teaching, less licking

As refreshing as it is to discuss “Zen and the Art of Licking,” some might view it as empty calorie content.

Luckily, the Bruins also shed some light on how they view the 2017-18 season (mostly positive, especially when it comes to integrating young talent, while the ending was bittersweet) and how they might approach free agency and the summer. If you’re the type who shuddered at the idea of targeting a Rick Nash upgrade in free agency – and the comments indicate that quite a few people did – then you’d probably be glad to hear some of the reactions.

Bruins CEO Charlie Jacobs spoke highly of players who could make a future impact on the B’s (“from Providence and Europe”), so Bruins head coach Bruce Cassidy might be tasked with much of the “teaching” Cam Neely spoke of today.

Backup plan

Curiously, as NBC Sports Boston’s Joe Haggerty points out, the Bruins might make the backup goalie position an area they’re aiming for improvement with.

There are a few factors to consider in that regard.

For one thing, Anton Khudobin‘s $1.2 million contract expires. The 32-year-old played well enough at times – finishing with a nice-for-backup .913 save percentage – to drum up some minor goalie controversies (depending upon who you asked during 2017-18) when Tuukka Rask struggled. The Bruins are committed to Rask at $7M through 2020-21, yet they might want to at least attempt to get a No. 2 who could moonlight as a No. 1.

Beyond perusing trade opportunities, free agency, or even bringing back Khudobin, you wonder how long of a look the Bruins might give Zane McIntyre as Rask’s backup in 2018-19. After all, McIntyre’s already 25, and could be feeling a little restless (after a dominant AHL season in 2016-17, his numbers were solid but a bit more modest last season).

Other considerations, and a warning

There were discussions of other possible tweaks, such as possibly adding more size at the left D position behind Zdeno Chara. Even then, you wonder how deeply they’ll probe in that area; after all, Torey Krug had a strong season and Matt Grzelcyk came along nicely.

Broadly speaking, it sounds like the Bruins will lean more toward “improving from within” instead of pursuing more established players. Considering the way GM Don Sweeney’s been drafting and the team’s been developing lately, that doesn’t sound like such a bad idea.

Then again, perhaps some bolder opportunities might surface? As promising as some of the future pieces in Boston seem to be, the B’s must also realize that the window could start to close on their core. Zdeno Chara’s in the clearest battle with Father Time at 41, but sometimes the aging curve can dilute the dominance of guys like Patrice Bergeron (32) and Brad Marchand (30) with troubling speed. Considering how frightening Bergeron and Marchand were on most nights alongside young stud David Pastrnak, a slip – even from “elite” to merely “quite good” – could alter Boston’s trajectory, or force them to lean on younger talent even more.

***

So, there are some factors to juggle, but can you really blame management for feeling so optimistic compared to the mixed feelings that were likely on display during last year’s pressers regarding the team’s outlook?

Jacobs himself spoke of the Bruins being spry in keeping up with league trends, and justifiably so. If the NHL’s smartest teams continue this rapid evolution, then Boston must remain just as nimble this summer. At least if they want to maintain their status as a revitalized heavy-hitter in the NHL.

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James O’Brien is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @cyclelikesedins.