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Daniel Briere on starting up an ECHL franchise, his future in management (PHT Q&A)

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It didn’t take long for Danny Briere to get back into hockey following his August 2015 retirement. Two months later, he was working for the Philadelphia Flyers learning the ropes of management under the guidance of Paul Holmgren.

That experience prepped him for the next step in his post-playing career: management.

This past summer, Comcast Spectacor, parent company of the Flyers, bought the ECHL’s Alaska Aces, who were ceasing operations, and moved them to Portland and renamed them the Maine Mariners. Briere was named vice president of hockey operations and has been helping the franchise get prepared for its start for the 2018-19 season.

Portland had AHL hockey as recently as two years ago, but the Pirates were sold and moved to Springfield, Mass., which caught many in the community by surprise. Briere and his staff have been working to re-connect with the fanbase. They also now have a head coach after hiring Riley Armstrong. And while the franchise is owned by Comcast Spectacor, the Mariners are not affiliated with the Flyers or any NHL team at the moment.

We recently spoke to Briere about his move into management, what a day in his life looks like now and his future working in hockey.

Enjoy.

Q. How did this opportunity with Mariners come about?

BRIERE: “I always had a good relationship with Paul Holmgren. He’s the one who signed me with the Flyers when I was a free agent back in 2007. After I retired he approached me and gave me the opportunity to get involved on the business side with the Flyers, kind of learning a different facet of the organization that I didn’t know much or anything about. It’s been amazing. It’s really gotten me out of my comfort zone. At first, I was completely clueless to what was going on around me, but they have amazing people in the office that have helped me learn the business side and feeling more and more comfortable every day. It’s been a fun challenge; very uncomfortable at times, but that all started with Paul Holmgren bringing me aboard and giving me the chance to learn first-hand how it works behind closed doors.”

What are your duties now and will they change once the franchise is up and running next fall?

“I followed Paul around for a couple of years, along with [Flyers Chief Operating Officer, Alternate Governor] Shawn Tilger, they’ve been great at integrating me on the business side. When this opportunity came and Comcast Spectacor, who owns the Flyers, bought this ECHL franchise, Paul and Shawn approached me about running the business side of the hockey department for that franchise. I thought it was a great opportunity for me to get my toes wet a little bit, to learn first-hand and really move forward to make my own decisions a little bit. It’s not just about following and seeing how things work, but now I have a little bit more of a say and I have to make decisions. It’s been great. I don’t know moving forward what the deal will be. I’m just kind of running with this at this point and trying to make the best of it and trying to enjoy it as much as I can.”

Run me through a typical day for you as you’re getting things up and running?

“It’s checking in with the people up in Maine at this point. Because we don’t have a hockey team going, it’s mostly building the front office, checking in with [vice president of business development] Adam Goldberg up there, making sure everything is working right, that he has all the tools to function. It’s trying to get our name out in the community in Portland, letting people know that we have the team coming back, trying to get people back on board. And also some stuff on the hockey department, especially here in the second half looking at hockey games, trying to find players that might be enticing to add to our group and to bring to Portland for next year.

“I think it’s a job that evolved because we’re starting from scratch. You’re building a front office, now we’re going to start building the hockey side and then we have to put the team together before we start playing. There’s different stages and we’re moving towards every stage so far without too many problems. It’s been good. It’s been a lot of fun, but it’s a role that evolves as we moved forward.”

Did you have an idea of what you wanted to do after playing?

“No, I didn’t know what I wanted to do. I’ve always liked the finance field. It’s something that I was always drawn into from an early age. But I also had no clue how much involvement it entailed [working in an] organization, how much work needed to be done on the business side. When I played I was worried about meetings on the teams I was going to face, on the power play we were going to bring up that night, the goalies I was going to face, the defensemen. So I had no idea how many people it needed, how much work needed to be done to get a game ready, to get people in the stands, to get advertising for a franchise to function. It’s been really cool to see a different side of hockey that I didn’t know much about.”

Do you see this as a first step into NHL management someday?

“Honestly, I hope so, but at this point I’m not looking too much forward. I want to enjoy what’s going on now. I’m having a blast, I’m having fun with this. I’m trying to soak it all in as much as I can to get some experience. It’s not very often that you have the chance to start an organization from scratch. We saw Vegas do it last year and they’ve been extremely successful, so they’re a good example as well. But it doesn’t happen very often. I’m trying to gather as much experience and information as I can as I’m going through it. I believe that moving forward it’s probably going to benefit me. It’s probably going to help me moving forward. That’s the way I see it, but I don’t have any long-term goals that I’m trying to get to or achieve. I’m just trying to enjoy this as much as I can and make this team and this franchise as successful as we can.”

What’s the response been like from the Portland community about the franchise coming back?

“It’s been good. I feel like the people in Portland have been burned a few years ago with what happened and the team leaving at the last second. We’re trying to make them believe in us, make them believe that we’re there for the long haul, it’s not a one-and-done. Because it’s such a big organization that Comcast Spectacor is, we’re serious about putting a good, solid organization there. But I have the feeling that they’ve been without hockey for a couple of seasons now and I feel like they are excited about this team coming back in their community and I’m hoping that people reach out and really decide to support it. We want that as well. We want to include the fans as much as possible. We want it to be their team and be there for the long haul, kind of like the old Maine Mariners, the reputation that they built over the year, we’re hoping it goes back to that and they can look at their team and be proud of the Maine Mariners, just like they were of the old Maine Mariners. That’s what we’re trying to do.”

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Sean Leahy is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @Sean_Leahy.

Contract request led to breakup between Barry Trotz, Capitals

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Barry Trotz’s desire for a big salary raise and five-year extension was the beginning of the end of his tenure with the Washington Capitals.

Trotz, who resigned on Monday after earning a two-year extension that was triggered by the Capitals’ Stanley Cup victory, wanted to be paid as one of the NHL’s top coaches, but the team was hesitant to make that kind of commitment. It was reported that Trotz was earning $1.5 million per season and the new deal would have only increased his salary by $300,000 a year.

The money and the term requested was a little too much for the Capitals.

“There are probably three, four guys that are making that money, so it’s the upper echelon. It’s the big-revenue teams,” Capitals general manager Brian MacLellan said, referring to the salaries of coaches like Mike Babcock, Claude Julien and Joel Quenneville.

“I don’t think all teams pay that type of money and years. Certain teams are open to it and the rest of the league isn’t,” he added.

MacLellan described the five-year contract ask as a “sticking point.”

“You have a coach that’s been here four years, you do another five, that nine years,” he said. “There’s not many coaches that have that lasting ability. It’s a long time and it’s a lot of money to be committing to a coach.”

[Barry Trotz steps down as Capitals head coach]

If you look at the Capitals’ head coaching history over the last 16 years, they haven’t gone out of their way to open up the checkbook to pay for a big-name, high-priced coach. Before Trotz arrived in 2014, you had Adam Oates, Dale Hunter, Bruce Boudreau, Glen Hanlon and Bruce Cassidy all getting their first NHL head coaching gigs in D.C.

MacLellan said he was hopeful that both sides could work out a short-term deal, but Trotz clearly wanted security and to rightly use the leverage of a Cup victory to cash in. The GM did note that he accepted Trotz’s resignation so he’s free to pursue offers from other teams to coach next season.

As for where the Capitals go next, Todd Reirden is the front-runner to replace Trotz. Bumped up to “associate coach” in 2016, the organization values him and has been grooming him to become a head coach, either with the franchise or elsewhere. MacLellan said Reirden will get a formal interview.

“We’ll see how the talk goes with him and then we’ll make a decision based on that,” he said. “If it goes well, we’ll pursue Todd. If it doesn’t, then we’ll open it up a little bit.”

MORE:Where does NHL’s coaching carousel stop after Trotz resignation?

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Sean Leahy is a writer forPro Hockey Talk on NBC Sports. Drop him a line atphtblog@nbcsports.com or follow him on Twitter @Sean_Leahy.

Where does NHL’s coaching carousel stop after Trotz resignation?

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The NHL’s coaching carousel is officially in motion after the stunning news from Monday that Barry Trotz is stepping down as head coach of the Washington Capitals less than two weeks after lifting the Stanley Cup.

It leaves a lot of questions to be answered in the coming days and weeks. Let’s get into some of them!

Is the Capitals’ job Todd Reirden’s to lose?

At the start of the playoffs the possibility of Trotz not returning to Washington seemed to be very real, especially given his contract situation.

If the Capitals fell short of winning the Stanley Cup yet again it seemed inevitable that a coaching change was going to be coming.

Then the Capitals went and actually won the Stanley Cup and at that point it seemed inevitable that Trotz was absolutely going to return, especially when general manager Brian MacLellan said right after the Game 5 victory that if Trotz wanted to return, he would. The whole contract extension issue kept getting pushed back, and then Monday’s news broke that winning the Stanley Cup actually kicked in an automatic two-year extension for Trotz — an extension that would have been below market value for a Cup-winning coach.

With the two sides unable to work out a suitable extension, Trotz stepped down creating the new opening.

The obvious answer here is a promotion from within, and they seem to have a replacement already waiting in current assistant coach Todd Reirden.

[Related: Barry Trotz steps down as Capitals head coach]

Reirden has been with the Capitals as an assistant since the 2014-15 season and has been mentioned as a candidate for several head coaching vacancies in recent years, but the Capitals — obviously valuing him as a coach — did not allow him to interview for head coaching vacancies a year ago. In 2016, he was promoted to associate coach.

One thing is for sure, no matter who takes that job would be facing an enormous amount of pressure. You are not only replacing a coach that just finally helped end the organization’s Stanley Cup drought, but the coach that is without question the most successful coach in the history of the franchise. Expectations are going to be through the roof.

What are Trotz’s options?

Now that Trotz is a free agent his situation becomes especially intriguing because as the reigning Stanley Cup winning coach he can pretty much call his shot.

At the moment his options are extremely limited as the New York Islanders are the only team without a head coach. That could be a pretty intriguing job, especially if the Islanders are able to get superstar center John Tavares re-signed before he hits the open market. That is a dynamic offensive team that could have a superstar in Tavares (assuming he re-signs), an emerging star in Mathew Barzal, another 40-goal scorer in Anders Lee, and two other really strong top-six forwards in Josh Bailey and Jordan Eberle. They need to solidify the back end and the disastrous goaltending situation (think about the possibility of a Trotz and Philip Grubauer reunion in Brooklyn!) but there is a lot to work with there.

The Islanders had a bad year, but it is not a situation that is going to require an extensive, lengthy rebuild. With a few tweaks here and there this could be a playoff team this season.

But if that doesn’t appeal to Trotz (or if the Islanders can’t make an agreement work) he is going to have to play the waiting game.

There is always the possibility that another team could see Trotz become available and decide to make a coaching change given the opportunity to add someone of that caliber.

Other than that it might be a waiting game until someone decides to pink slip their coach during the 2018-19 season. There were no coaching changes during the 2017-18 season (almost unheard of in the NHL) but given the availibility of Trotz it is not a stretch to think that a team like St. Louis, Minnesota, or Anaheim could make a change early in the season if things are not going well out of the gate.

The other option: Trotz takes the entire year off and starts fresh in 2019. He would still have the drawing card of being a Stanley Cup winning coach, still be a big name, and still be at the top of almost every “want list” for a team with a vacancy.

Either way, Trotz’s decision on Monday unexpectedly threw the NHL’s coaching carousel into overdrive and it is going to be fascinating to see where it stops.

Adam Gretz is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @AGretz.

Barry Trotz steps down as Capitals head coach

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Some massive news from the Stanley Cup champions on Monday as the Washington Capitals announced that Barry Trotz is stepping down as head coach of the team.

“After careful consideration and consultation with my family, I am officially announcing my resignation as Head Coach of the Washington Capitals,” said Trotz in a statement.

“When I came to Washington four years ago we had one goal in mind and that was to bring the Stanley Cup to the nation’s capital. We had an incredible run this season culminating with our players and staff achieving our goal and sharing the excitement with our fans. I would like to thank Mr. Leonsis, Dick Patrick and Brian MacLellan for giving me the opportunity to be a part of this great organization. I would also like to thank our players and staff who worked tirelessly every day to achieve our success.”

At this point you might be thinking to yourself, “wasn’t Trotz a free agent after this season with an expiring contract? What exactly is he stepping down from?” 

Well, according to Sportsnet’s Elliotte Friedman that was going to be true had the Capitals not won the Stanley Cup. But Trotz’s contract had a clause in it that kicked in an automatic two-year extension if the Capitals won the Cup, which they obviously did earlier this month when they defeated the Vegas Golden Knights in five games. According to Friedman the extension was for below the market value given the exploding market for coaching contracts in the NHL.

TSN’s Pierre LeBrun reports that it was a $300,000 raise that would have brought his contract value to $1.8 million per year.

The two sides attempted to negotiate a new extension but could not come to terms.

Now that Trotz has resigned, the Capitals will grant permission to any team that wishes to hire Trotz, essentially making him a free agent.

Other than the Capitals, the only other team in the NHL without a head coach at the moment is the New York Islanders and it would be absolutely shocking if they did not have some serious interest in hiring him.

The last two coaches to leave a Stanley Cup champion the year after winning were Scotty Bowman when he retired following the Detroit Red Wings’ win in 2002 and Mike Keenan following the New York Rangers’ win in 1994.

During Trotz’s four years with the team the Capitals won the Stanley Cup, two Presidents’ Trophies, and compiled a 205-89-34 record. No other team in the NHL won more than 192 games during that stretch.

Adam Gretz is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @AGretz.

Report: Ryane Clowe to join ECHL’s Newfoundland Growlers as head coach

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The Newfoundland Growlers will be the ECHL’s newest team for the 2018-19 season. They have a pretty sweet logo and now have their first head coach.

According to The Telegram, the Growlers are set to name former NHLer Ryane Clowe as head coach this week. Clowe has spent the last two seasons as one of John Hynes’ assistants with the New Jersey Devils.

Last week, the Growlers announced an affiliation agreement with the Toronto Maple Leafs.

The 35-year-old Clowe, who saw his career end due to concussions, last played in the 2014-15 season, but got his first taste of coaching during the 2012 NHL lockout. After joining up with the ECHL’s now-defunct San Francisco Bulls to skate with the team, he found himself helping out behind the bench during games. That’s when the door opened to a post-playing career.

“It kind of opened my eyes to something maybe after (I finished playing) that I was thinking about possibly doing,” Clowe told Kevin Kurz of The Athletic earlier this season. “I was like, you know what, this is something I really enjoyed when I was behind (the bench). It’s not playing, but it’s kind of second-best. 

“I would have liked to go on longer (as a player), but to get in on an NHL staff right away and now be behind the bench is fortunate.”

During his two years on Hynes’ staff, Clowe was actually still under contract with the Devils as the five-year deal he signed with the team in 2013 finally expires on July 1. He did some scouting for the team in 2015-16, but coaching was the area he found he really wanted to dive into.

“Once I got into coaching, I knew that was where I wanted to be,” Clowe told The Telegram last summer. “And I know that if I get out, not only is it hard getting back in, but I’d likely have to start at the bottom.”

Now Clowe gets to be part of an organization starting from scratch and use the experience he gained from the past two years in New Jersey to get the Growlers off to a good start in their inaugural season.

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Sean Leahy is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @Sean_Leahy.