12 greatest hockey commercials of all time?

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Not a ton of actual news to report, so if you’re looking for an afternoon diversion, Sports Illustrated’s Allan Muir has put together his list of the top 12 greatest hockey commercials of all time.

Of the 12 Muir selected, our favorite is probably the NHL’s “No Words” spot from 2010:

Though how Canadian Tire’s “Albert” masterpiece got left off the list we may never know:

Also inexplicably failing to make the cut: