Marketing failure – Report: If NHL returns to Winnipeg, team won’t be named Winnipeg Jets

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While we don’t know if the NHL is going to make a return to Winnipeg, the speculation of how things will go with the return of the Winnipeg Jets has been well underway for the last few years thanks to the ongoing saga of the Phoenix Coyotes. Lots of NHL fans are nostalgic for those days in the 1980s and 1990s when trips to Winnipeg meant seeing Keith Tkachuk or  Teemu Selanne and the Jets taking the ice clad in white, blue, and red swelling with pride for the city.

As things go when people with money and big ideas for marketing get involved, some of the ad wizards in Manitoba, Canada think it would be a great idea when/if the NHL returns to Winnipeg that the team not be known by that clunky old name that everyone outside of Arizona loves and adores.

Dave Wheeler of the Winnipeg Sun tells us that if NHL hockey is to be played again in Winnipeg, they won’t be calling the team the Winnipeg Jets.

I have it under good authority, that a name, jersey scheme, and logo have already been designed and are ready to go for when the team makes our city its home.

The bad news for some fans — it will not be the Jets. From what I do know, the team will go under the moniker of the Manitoba (TBA).

Making it a provincial team makes financial sense for corporate support, bringing in more dollars from outside the city. Same idea as the Saskatchewan Roughriders, who would have nearly as much support if they were the Regina Roughriders. I have heard some names bounced around the rumour mill, but nothing has been confirmed.

Financial and corporate sense at the local level, perhaps but if this proved to be true at all, the good folks coming up with these ideas in Manitoba might want to step outside of the fishbowl and take a look around. The situation in Phoenix has the added allure for fans because many people were opposed to taking away the Jets in the first place.

Jets merchandise is still sold and marketed by the NHL now and remains very popular thanks to the warm feelings people have from seeing Selanne score 76 goals his rookie season or from growing up playing video games emblazoned with Jets logo and players to make use of. Coming up with a more generic and marketing-wizard type of nickname for the team, while drawing attention to the province of Manitoba rather than the city of Winnipeg, smacks of being a bogus grab to sell and push more merchandise.

Perhaps we’ve found out where the brains behind the Islanders switching from their traditional logo to the infamous “fisherman” have disappeared to. After all, if you want to ruin the support you might get for bringing  a team back to Winnipeg saying you won’t go back to the old name is a pretty good way to do it.

Supporting an idea that hearkens back to something you grew up with does wonders to make people feel good about making it happen. Changing that up and making it abundantly corporate from top to bottom under the guise of trying to make it your own new thing is cold, calculating, and worst of all boring. If we’re going to get hockey back to Winnipeg, make it something that’s lovable and worth rallying around. If it’s the Coyotes that are going end up back there, that’s the best sort of PR you could ask for.

Capitals’ Hathaway ejected for spitting on Ducks’ Gudbranson

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WASHINGTON (AP) — Washington Capitals forward Garnet Hathaway has been ejected from a game for spitting on a player from the Anaheim Ducks.

Hathaway spit on defenseman Erik Gudbranson during a brawl late in the second period Monday night with referee Peter MacDougall standing a few feet away. Officials reviewed video before confirming the five-minute match penalty that triggers a game misconduct.

Tempers flared during the first 40 minutes between Washington and Anaheim and boiled over with 33.4 seconds remaining in the second. Capitals forward Brendan Leipsic bulldozed the Ducks’ Derek Grant behind the net, sparking several fights between the teams’ fourth lines.

Hathaway was involved with Grant, Gudbranson and Nick Ritchie during the scrum before being thrown out.

Unexpected hat trick gives Ducks’ Grant rare opportunity

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If you weren’t expecting Anaheim Ducks forward Derek Grant to record a hat trick this season — as he did in the Ducks’ 4-1 win over the St. Louis Blues on Saturday night — you weren’t alone in that thought.

That thought also extended to his closest friends and resulted in a friendly wager over the summer that now gives the Ducks’ forward an opportunity to name a childhood friend’s first-born child.

Grant first mentioned it during a between periods interview on Saturday, and expanded on it on Monday.

From the Ducks’ Adam Brady:

Another buddy had suggested that if he made a hole-in-one the next day on the links he should be allowed to name the baby.

“My one friend said he should get to name it if he gets a hole-in-one that day golfing,” Grant recalled with a chuckle. “I’m not quite as good a golfer, so he made it real for me if I get a hat trick this year, I’d get to name his first child.”

Grant added that even though his friend’s fiancee was a little skeptical of the idea at first, the couple is fully on board with him naming their child.

This probably seemed like a safe bet for his friend to make because before Saturday Grant had scored just 18 goals in 228 career games and had only scored two goals in a game once. He played 92 NHL games before scoring his first career goal during the 2017-18 season.

Adam Gretz is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @AGretz.

 

Hurricanes’ Haula out with more knee issues

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A couple of years ago the expansion draft process gave Erik Haula an opportunity to get an increased role with the Vegas Golden Knights.

He took advantage of that opportunity with a breakout season that saw him score 29 goals and become a key part of one of the most improbable Stanley Cup Final teams ever.

It has been a tough road for Haula in the two seasons since due to injuries, and now his first year with the Carolina Hurricanes is being sidetracked by more knee issues.

Hurricanes coach Rod Brind’Amour announced on Monday that Haula is “going to be out for a while” and that he does not think the forward will be playing anytime soon due to continued issues with his knee. Haula had recently missed four games this season due to soreness in his surgically repaired knee before returning to the lineup on Thursday against the Buffalo Sabres. He played in each of the Hurricanes’ past two games, logging 27 minutes of total ice time in a more limited role.

Haula was originally injured a little more than a year ago when an awkward fall during a game in Toronto resulted in him being stretchered off the ice. He did not play another game for the Golden Knights and was traded over the summer in salary cap-clearing deal.

He was off to a great start this year with eight goals in his first 16 games with the Hurricanes. That total has him just one goal off the team lead where he trails Andrei Svechnikov, Sebastian Aho, and Dougie Hamilton (all three have nine goals, while all three have played in all 20 games so far).

This is a tough injury for both the Hurricanes as a team and for Haula on a personal level.

First, the Hurricanes are losing one of their most productive forwards and a player that had already seemed to be a perfect fit in their lineup. His addition was a huge boost to their forward depth and so far everything had been working exactly as planned for a team that has its sights set on becoming a championship contender.

As for Haula himself, he is currently in the final year of his contract and given the way he has produced the past three years when healthy he was playing his way toward what could be a fairly significant raise this summer, whether it was with Carolina or another team. There is obviously still a chance he can return at some point this season and pick up where he left off, but the short-term outlook is definitely concerning.

Adam Gretz is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @AGretz.

NHL Power Rankings: Most dangerous duos in the league

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In this week’s PHT Power Rankings we take a break from ranking all 31 teams and instead look at some of the best, and most dangerous forward duos in the league.

We are looking at forward duos that are regularly used together on a line and can not only produce offense, but help carry their teams and drive play.

Which duos make the list? Let’s get to the rankings!

1. Connor McDavid and Leon Draisaitl, Edmonton Oilers. There is not a duo in the NHL right now that is even close to these two.

Individually, the are the top-two point producers in the league since the start of the 2018-19 season and both are among the top-three in goals scored.

When they are on the ice together during 5-on-5 play the past two seasons the Oilers have outscored their opponents by an 82-57 margin (when neither is on the ice the Oilers have been outscored 67-97) while they have been on the ice for more than 55 percent of the Oilers’ total goals (all situations) during that time. As they go, the Oilers go. It is not a stretch to say this is the most dominant offensive duo the league has seen since the days of Mario Lemieux and Jaromir Jagr in Pittsburgh. Breaking them up should be a fireable offense.

2. David Pastrnak and Brad Marchand, Boston Bruins. These two are so good that they have made Patrice Bergeron (still one of the best players in the league) arguably the third best player on his own line.

While Bergeron does drive a lot of the defensive play and plays the shutdown role to near perfection at center, the Pastrnak-Marchand duo on the wings is behind the offense. So much so that Pastrnak and Marchand have scored goals at a higher rate the past three years when they are playing without Bergeron than they do with him.

Goals per 60 minutes since start of 2017-18 season:

  • Pastrnak, Marchand, and Bergeron together: 3.64
  • Pastrnak and Marchand without Bergeron: 3.89
  • Marchand and Bergeron without Pastrnak: 3.49
  • Pastrnak and Bergeron without Marchand: 2.75

That is not to say the team would be better off without Bergeron centering the line, it is just a testament to how good Pastrnak and Marchand are offensively.

3. Nathan MacKinnon and Mikko Rantanen, Colorado Avalanche. They have been to the Avalanche what the McDavid-Draisaitl duo has been to the Oilers. Top producers individually, completely dominant as a duo, and until this season the line that had to carry what was an incredibly top-heavy team. The Avalanche did serious work to address those depth concerns over the summer and it’s helped them stay afloat in the current absence of Rantanen (and the third member of that line, Gabriel Landeskog). When MacKinnon gets his regular wingers back the Avalanche should be considered one of the top Stanley Cup contenders.

4. Sidney Crosby and Jake Guentzel, Pittsburgh Penguins. It is easy to write off Guentzel’s success as being a product of playing next to Crosby, but here is the thing about that: A lot of players, many of them very talented, have spent significant time alongside Crosby throughout his career and have never approached the level of production that Guentzel has. He is the consistent finisher that Crosby never really had earlier in his career, and together they are the biggest driver of the Penguins’ offense.

5. Aleksander Barkov and Jonathan Huberdeau, Florida Panthers. These two have really emerged as top-tier offensive players the past two years. Barkov still carries the “underrated” label even though everyone around the league knows exactly how good he is (you should know how good he is, anyway). The truly underrated one in this duo at this point is Huberdeau. Both players are among the top-10 scorers in the league the past two years and have been outstanding this year. If Sergei Bobrovsky ever plays like the big money goalie the Panthers signed him to be this duo will take the Panthers to the playoffs.

6. Nikita Kucherov and Brayden Point, Tampa Bay Lightning. They haven’t been quite as dominant as they were a year ago, but no one in Tampa Bay has been just yet. Plus, they are still both around a point-per-game offensively and they are carrying the play when the Lightning use them together (3.50 goals per 60 minutes; dominant possession numbers). They could be on the verge of a breakout at any moment.

7. Mark Stone and Max Pacioretty, Vegas Golden Knights. This duo became a thing last year after Vegas’ in-season trade for Stone last season, and it has been their best line ever since. Stone is one of the best all-around wingers in the NHL and should once again get serious Selke Trophy consideration, while Pacioretty still has the lightning quick release that can make him a 30-goal scorer. These two may not score as many goals as some of the duos on this list, but they control the pace of play and dictate the game as well as any duo in the league.

8. Alex Ovechkin and Nicklas Backstrom, Washington Capitals. You might consider this a nod to past dominance or their reputation, but these two still have it. The Capitals mix their line combinations up a bit (Ovechkin has spent a lot of time in recent years with both Backstrom and Evgeny Kuznetsov as his center) but this is still the one that seems to work the best. Both players are in their 30s and still on track to put up huge numbers this season for a Capitals team that looks like it could win another Stanley Cup.

9. Brock Boeser and Elias Pettersson, Vancouver Canucks. This duo might change everything in Vancouver. The Canucks have had comically bad luck in the draft lottery during this rebuild, never picking higher than fifth despite being one of the league’s worst teams the past few years. They have still managed to find some incredible building blocks with their top picks including Pettersson, Boeser, and Quinn Hughes. The Boeser-Pettersson duo is a must-see every night and has helped rapidly  accelerate the rebuild. The only thing that has held them back so far in their young careers are injuries.

10. Johnny Gaudreau and Elias Lindholm, Calgary Flames. Going from Carolina to Calgary has completely turned around Lindholm’s career thanks to the instant chemistry he found alongside Gaudreau. In the three years prior to his move to Calgary he scored just 38 goals in 235 games. He already has 37 goals in only 104 games with the Flames. Since the trade the Flames have outscored teams 68-48 with the Gauderau-Lindholm duo on the ice and averaged close to three-and-a-half per 60 minutes.

(Data in this post via Natural Stat Trick)

Adam Gretz is a writer for Pro Hockey Talk on NBC Sports. Drop him a line at phtblog@nbcsports.com or follow him on Twitter @AGretz.