What do you do when everyone is releasing third jerseys to increase revenue, but you own a traditional brand that has withstood the test of time. You release a throwback jersey, of course! Toronto released the third sweaters at a press conference on Friday. The new alternate sweaters were the Leafs wore between 1967-1970.
Nothing like rolling out former Leafs captains Wendel Clark and Darryl Sittler to help model the new jerseys. Those two could wear Senators jerseys on Carlton St. in downtown Toronto and still get cheered as they walked down the street. Still, the former captains joined current Leafs Dion Phaneuf and Colby Armstrong to show off the new look for fans and media. The Maple Leafs’ official site describes the new threads in painstaking detail (for the link for pictures of the jersey):
“First introduced at the start of the 1967 NHL playoffs, the Maple Leafs captured the Stanley Cup that spring and went on to wear it for the following three campaigns. Some of the attributes of the sweater include; a solid, snow white, wool-felt, 11-point Maple Leaf crest similar to the Maple Leaf on the Canadian Flag as the country celebrated its centennial year in 1967, felt fabric numbers and lettering, one set of thin-wide-thin stripes adorning the waist and both elbows, no shoulder patches, and a six-eyelet lace at the front of the neck. Pants adorned with a new white vertical stripe along the sides will also be worn by the hockey club for games in which the third sweater will be used.”
The Leafs will wear their new/old jersey fourteen times this season beginning with their first game of the season on October 6 against the rival Montreal Canadiens. Interestingly, Toronto will wear the dark alternates five times on the road—meaning fans of home teams wearing their white jersey will get their wish a few times this season. They’ll wear them twice against the Rangers, Senators, Sabres, and Bruins. In fact, they’ll wear their old-time jerseys against each of the other five teams that make up the Original Six at some point this season. Here’s the full schedule of games the Maple Leafs will wear the new jerseys this season:
October 6 vs. Montreal
October 29 vs. Pittsburgh
November 5 vs. Boston
November 12 vs. Ottawa
November 19 vs. Washington
December 3 at Boston
December 5 at New York Rangers
December 17 vs. Vancouver
January 7 vs. Detroit
January 13 at Buffalo
February 4 at Ottawa
February 29 at Chicago
March 24 vs. New York Rangers
March 31 vs. Buffalo
What say you? Do you like the new/old alternates? Do you think the Leafs could have done better? Or could you not care less? Let us know what you think in the comments.
Poll: Blue Jackets unveil new third jerseys – Do you like them?
The Blue Jackets unleashed their new third jerseys on the hockey world last night in a ceremony in Columbus. Of course this gives us the opportunity to put on our fancy pants and play the role of amateur fashion mogul in analyzing the new duds. This is the second time in the team’s ten years in the NHL that they’ve come up with a third jersey. Their previous ones were such a big hit they became the template for what their current home jerseys look like now. To help celebrate the franchise’s ten year anniversary, they came up with this old time look to help celebrate the team and generate a few more dollars in sales.
The Blue Jackets are really playing up their connection to the Union army in the Civil War and the crest on the third jersey really gives you the feel of something from out of the 1850’s. That’s not a critical point, the crest has a certain charm to it and offers its own quirky spin on the latest craze of having a circular logo. The circular logo style is something that was broken out to give any logo an old time style. The Blue Jackets have taken it to another level by dialing things back to the 19th century with their look.
Where we get a bit critical of things is how similar the jersey looks to a couple other teams third jerseys and for us, that’s a big problem. Third jerseys give teams the opportunity to do something a bit different and unique for themselves. Unfortunately, teams seem to be hung up on light blue as a means to do things differently. Obviously the Blue Jackets weren’t going to go with a red look or even a black look, that’s stupid for a team named the Blue Jackets to do.
The additions of silver and light blue, however, make us immediately think of the Pittsburgh Penguins third jersey (which is just a throwback to their jerseys from the 1960s and 1970s) as well as the Florida Panthers thirds. Honestly, look at these side by side.
It didn’t make a lot of sense for the Panthers to go this way with their look, especially since red is one of their primary colors, but seeing the Jackets do an eerily similar style makes us think that originality has disappeared completely from designing a third jersey. Granted, we understand that there have been so many disastrous thirds in the past and teams don’t want to be the focus of ridicule, but these are just boring.
With all that said, we’re curious what you think. Do you dig the Jackets new duds or not? Let your voice be heard in our poll.