As the NHL and NHLPA bicker over a new CBA, Canadian Business.com polled three experts who similarly had their own differences about the lockout.*
University of Pennyslvania professor John Lord compared hockey to Twinkies.
“Speaking as a marketer, when you don’t have your product in front of your market, it just becomes more difficult to maintain their attention. It’s the same thing with Hostess Twinkies,” Lord said. “If they’re not in production for a while as this hedge fund sells off the brand and somebody else buys it and starts producing Twinkies again, people are going to switch to other things.”
While Lord and Université Laval professor André Richelieu wonder about apathy and make baseball strike/Twinkie references, University of Oregon managing director Paul Swangard seems more confident that the league can bounce back.
Swangard calls back Gary Bettman’s “best fans in the world” quote, but his thoughts about fans’ anger rank among the most interesting comments from the article.
“As a general statement, fans have gotten used to this stuff. No one likes it, but it’s become a reality of the modern sports business,” Swangard said. “With hockey fans, there’s a degree of venom that comes as the issue of the lockout is raised in local pubs and watering holes. But it’s that venom that gives the NHL the hope of survival.”
Does Swangard have a point? Either way, it’s an interesting read.
* – One would assume there weren’t as many insults hurled in either direction.
In some ways, it really felt like their first-round series.
For all the talent on both ends of the rink with the Detroit Red Wings and Tampa Bay Lightning, each squad can really smother opponents defensively when things go that way.
Through two periods, the two teams were very quiet. Things really picked up when Justin Abdelkader unleashed a big hit, a moment that injected enough life into the proceedings for the Red Wings to eventually build a 3-1 win.
Maybe they’re slipping under the radar a bit compared to previous iterations of the team, but it’s interesting that the Red Wings are now undefeated in three games.
They’ve been impressive at times, too, outscoring opponents by a combined score of 11-4.
Call it a refreshing time after Mike Babcock or merely carryover from a subtly solid run last season, but either way, the Red Wings may just be able to keep up their end of a brewing rivalry.
Taking three games to score your first NHL goal isn’t a big deal, unless you’re someone like Connor McDavid.
The mega-hyped wunderkind must feel relieved to finally find the net, as he tied tonight’s Edmonton Oilers – Dallas Stars skirmish with a 2-2 deflection goal, which you can watch above this post’s headline.
To no surprise, there were plenty of reactions, including Pierre LeBrun’s tweet (which inspired part of this headline).
Of course, there were the inevitable Wayne Gretzky comparisons:
Interesting thing you might not consider: Stars fans will have to stomach this one even more frequently than that time Patrik Stefan biffed that empty-netter (also against the Oilers):
McDavid may have also delivered his first questionable check, too: