Tyler Seguin

Finally, a chance to celebrate Valentine’s Day by going to Dunkin’ Donuts with Tyler Seguin


Yesterday, Dunkin’ Donuts announced the renewal of its sponsorship deal with Boston Bruins sophomore sensation Tyler Seguin. The agreement includes Seguin’s participation in various radio and social media campaigns, continued work as a brand ambassador and arm candy for some lucky girl — or guy — this Valentine’s Day.

Yeah, seriously.

From the Boston Globe:

One promotion references Sequin by the number he wears on his Bruins sweater — 19.

“Male and female fans can show their love for #19 by entering for a chance to win ‘The Romance & Bromance Tyler Seguin Sweepstakes’ by clicking on the ‘Tyler Seguin Sweeps’ tab on the Dunkin’ Donuts Facebook page through Feb. 9,” Dunkin’ said.

“Six lucky fans will win lunch with Tyler Seguin for themselves and a friend, a $19 Dunkin’ Donuts card, and Boston Bruins gear. The sweepstakes are open to Massachusetts and New Hampshire residents 18 years of age or older.”

Just in case you were questioning the authenticity and/or legitimacy of this promotion — check out what’s poppin’ on Dunkin’s Facebook page:


“Dunkin’ Donuts fueled me through last year’s season, and I’m thrilled that we’ll continue to work together in 2012,” Seguin said in a statement. “I particularly enjoyed the community involvement through my work with Dunkin’ Donuts last year and look forward to meeting even more Bruins and Dunkin’ fans through the partnership.”

Seguin then took a deep breath and prepped himself for his Valentine’s Day date with Shawn, a 19-year-old B’s fan from Marblehead.

Panthers’ Crouse is going back to junior

2015 NHL Draft - Round One
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Lawson Crouse is going back to junior. The big 18-year-old winger confirmed it today on Twitter.

Crouse was drafted 11th overall in June by the Florida Panthers. Despite the club’s belief that Crouse could make “an immediate impact” on the roster, he finished the preseason with just two shots and one assist in three games.

Crouse will return to the OHL’s Kingston Frontenacs, with whom he’ll look to improve on his modest point totals from last season.

“I don’t think there’s any pressure on the kid,” coach Gerard Gallant said last week. “If he doesn’t make the team this year he goes back to junior … and will have a lot of success.”

Yes! Jagr’s bringing back the mullet

Ice Hockey - Day 6 - Czech Republic v Slovakia

The greatest mullet in sports history is making a comeback.

According to the Miami Herald’s George Richards, Jaromir Jagr says he’s bringing back the party in the back.

“I have to,” Jagr, 43, said.

Jagr’s teammate with the Florida Panthers, goalie Roberto Luongo, appears to have been the lead lobbyist in all this.

Anyway, this is fantastic.