Ottawa third jersey

Oops: Sabres team store accidentally unveils new Senators and Maple Leaf third jerseys

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When a team creates a new third jersey and they’re doing their part to keep it under wraps as a state secret, letting any sort of leaks happen can be a major headache for the marketing people. Just think back to how things broke down for the Winnipeg Jets when their logo was leaked on the Internet. The Jets PR staff moved quickly to have a press conference to officially release what the logo looked like themselves before the leaked logo got around any faster.

Imagine the horror that went through the marketing offices of the Ottawa Senators and Toronto Maple Leafs when photos from the Buffalo Sabres team store at First Niagara Center that appeared on hockey jersey and logo super site Icethetics showed that they already had the Senators and Maple Leafs new third jerseys, which haven’t been shown off yet, out on the racks for sale.

Whoops.

Both the Senators and Leafs had the option of either denying that’s what they’d look like and then curse out whoever was responsible for shipping them out or they could bite the bullet and say that the cat’s out of the bag and that’s what they’ll look like.

The Senators, who have been hinting around as to what they’ll be doing for some time now, decided to bite the bullet and fess up.

“While we are very disappointed to have our new jersey revealed in this manner, we are pleased to see the early comments from fans are extremely positive,” said Jeff Kyle, Senators vice-president of marketing. “We believe that this jersey will be a top seller in the National Hockey League this season, especially as fans learn the story behind how it was designed.

The heritage jersey pays tribute to the early Senators teams that won 11 Stanley Cups and was one the franchises that founded the NHL in 1917. The early Senators were considered the NHL’s first dynasty, with accomplishments so great that in 1950, sportswriters voted the Ottawa club as the team of the first half century in Canada.

Paying homage to the original Senators franchise that was in Ottawa is a nice touch and the barber pole striping going on with the sweater isn’t nearly as egregious as what the Montreal Canadiens did with their 100th anniversary heritage sweater two years ago.

While the Leafs haven’t said anything one way or another, Pension Plan Puppets are embracing the new sweater and the tribute that it pays to the 1967 Maple Leafs team, the last Leafs team to win the Stanley cup. This new third sweater also replace the white one they’ve used the last few seasons that had a blue shoulder yoke and the old-time style maple leaf crest. All that aside, PPP makes the point that how the team does has more of an effect on how popular the new duds are.

The success of the jersey will be tied directly to how well the team does while wearing them. While the jersey will obviously sell well (what TML related gear doesn’t?) it’s ultimate success will depend on the more memories that the team produces while wearing them.

Good point for sure. As for how they look, the old time style is always worthy of approval and the bold blue color of the Leafs sweater with a logo like what they had in their Stanley Cup season is a winner. While the Leafs and Senators both hate each other, they’ll be a couple of the nicer looking teams when sporting these sweaters.

(Photo courtesy: Icethetics.info)

Under Pressure: Tyler Johnson

TAMPA, FL - MAY 18:  Tyler Johnson #9 of the Tampa Bay Lightning skates against the Pittsburgh Penguins during the second period in Game Three of the Eastern Conference Final during the 2016 NHL Stanley Cup Playoffs at Amalie Arena on May 18, 2016 in Tampa, Florida.  (Photo by Bruce Bennett/Getty Images)
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This is part of Lightning day at PHT …

What a difference a year makes.

Last summer, Tyler Johnson was such a huge part of the Tampa Bay Lightning, more than a few people believed that he could ease the pain of possibly losing Steven Stamkos to free agency. He tied Stamkos for the team lead in scoring (72 points) and topped all Lightning players with 23 playoff points during their run to the 2015 Stanley Cup Final.

The 2015-16 regular season was a bumpy one for Johnson … in some ways literally.

Painful year

Health was a major obstacle for Johnson, starting with the hangover from a wrist injury he suffered during Tampa Bay’s magic run.

Even afterward, there were moments of pain. Sometimes it came down to flat-out bad luck:

Other times, there were questionable hits:

It wasn’t until late in the regular season that Johnson seemed to feel himself, as he noted to the Tampa Bay Tribune.

“I feel I’ve got the speed back, got everything I can do,” Johnson said. “I’m actually mentally there, not worried about other things …”

Big commitments

He’ll have some things to worry about in 2016-17.

The Lightning handed out a ton of money this off-season, locking up Stamkos, Victor Hedman, Alex Killorn and Andrei Vasilevskiy to lengthy deals. They still need to sort out a contract for Nikita Kucherov, a talented forward who rose while Johnson stumbled.

Fair or not, Johnson must prove that he’s a core member of the Lightning

He made a strong argument in his own favor once he was healthy, generating 17 points in 17 playoff games as the Lightning made it to within one game of another Stanley Cup Final appearance despite missing Stamkos.

Still, Johnson faces a fork in the road. Ben Bishop either needs a new deal or (most likely) a trade to a team that will make him “the guy.” Ondrej Palat likely won’t be the easiest player for Tampa Bay to re-sign, either.

Few players could gain or lose more money with one season of play than Tyler Johnson. He can prove that 2015-16 was derailed by bad luck or allow injury concerns to linger.

Millions are on the line, and those personal goals may very well help Johnson drive the Lightning to another deep run.

For all we know, he could also find himself driving out of town.

Bovada gives Canada best odds at 2016 World Cup of Hockey

SOCHI, RUSSIA - FEBRUARY 23:  (l-R) Jonathan Toews, Sidney Crosby and P.K. Subban #76 of Canada pose with the gold medals won during the Men's Ice Hockey Gold Medal match against Sweden on Day 16 of the 2014 Sochi Winter Olympics at Bolshoy Ice Dome on February 23, 2014 in Sochi, Russia.  (Photo by Bruce Bennett/Getty Images)
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It’s no secret that Canada’s been on a strong run at the international level, and it’s no surprise that they’re considered the favorites heading into the 2016 World Cup of Hockey.

Seriously, just look at the B Team put together by The Hockey News’ Mike Brophy; even with the strange hook of having to go around the under-23 North American team, that group would be one of the top contenders if it existed.

The real fun is judging how Bovada’s odds fall with the other leading nations. Is Russia given too great a chance considering some recent struggles when facing the best of the best? Did that odd little under-23 team not get enough love?

Here are the odds Bovada released on Monday:

World Cup of Hockey 2016 Champion

Canada                         10/11

Russia                          9/2

Sweden                        5/1

USA                             13/2

Finland                         14/1

North America U23        16/1

Czech Republic             22/1

Team Europe                33/1

Interesting stuff.

Vegas confirms trademarks for Desert Knights, Golden Knights, Silver Knights

LAS VEGAS - MARCH 24:  A general view of the Fabulous Las Vegas sign on Las Vegas Boulevard on March 24, 2010 in Las Vegas, Nevada.  (Photo by Bruce Bennett/Getty Images)
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On Monday, a spokesman for the Las Vegas expansion team confirmed to NHL.com the group has trademarked a trio of potential nicknames — the Desert Knights, the Golden Knights and the Silver Knights.

The news comes on the heels of owner Bill Foley telling Yahoo “we’re kind of getting to the point where we’re almost there,” adding that he was “close” to naming the team.

More, from the Las Vegas Review-Journal:

Last week domain names were registered that might be an indicator that the NHL team scheduled to begin play in 2017 could be called the Las Vegas Desert Knights.

Last week the domains lasvegasdesertknights.com, vegasdesertknights.com and desertknightshockey.com were privately registered to Moniker Privacy Services, which is the same company that procured the domain name to NHL.com.

Earlier this summer, Foley — a graduate of the U.S. Military Academy — said Vegas can’t use a straight-up ‘Knights’ nickname in Canada, because London’s OHL franchise was also named the Knights.

There was some thought to use the Black Knights moniker, which is what the teams at West Point use. But Foley said the name wasn’t popular among the fans.

He also added that the “Nighthawks” moniker is still reserved, and could be used.

Poll: Is Kucherov’s contract situation anything to be worried about?

Chicago Blackhawks defenseman Michal Rozsival (32), of the Czech Republic, falls down on the puck in front of Tampa Bay Lightning right wing Nikita Kucherov (86), of Russia, during the second period of an NHL hockey game, Thursday, Jan. 21, 2016, in Tampa, Fla. (AP Photo/Chris O'Meara)
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This post is part of Tampa Bay Lightning day at PHT…

“We continue to communicate with his representation, and we expect to have him under contract to start the season.”

That was what Tampa Bay GM Steve Yzerman told the Times back on July 27, in discussing the future of RFA forward Nikita Kucherov.

That was 33 days ago.

Since then, most — if not all — has gone silent on the Kucherov front. The 23-year-old, coming off career highs in goals (30) and points (66), remains unsigned with a bunch of key dates on the horizon.

The first few are mostly to do with the World Cup of Hockey. Kucherov will represent Russia in the tourney, with the Russians set to begin training camp on Sept. 5 — one week from now.

Their first exhibition game takes place on Sept. 8, against the Czechs, and they open tournament play on Sept. 18.

There are insurance policies in place to so unsigned RFAs can play in the World Cup, meaning Kucherov should be a go for the Russians. Other RFAs look as though they’re in a similar boat — Johnny Gaudreau and Jacob Trouba with Team North America, specifically — so it doesn’t feel like Tampa Bay needs to get Kucherov locked in ASAP.

But when?

That’s the big question.

Yzerman’s earned a reputation as a tough, unflinching negotiator. He stood firm during the Jonathan Drouin trade request saga, and remained steadfast with his contract offer to Steve Stamkos. In both instances, Yzerman “won” — Drouin rescinded his request and is now fully back in Tampa’s mix, while Stamkos eschewed going to free agency to ink a long-term deal with the Bolts.

Hence the intrigue around Kucherov.

Pundits have pointed to a pair of contracts — Filip Forsberg‘s six-year, $36 million extension and Nathan MacKinnon‘s seven-year, $44.1 million deal — as potential benchmarks for Kucherov. What we don’t know is where Yzerman is at.

We do know that Tampa Bay is in a cap crunch. Yzerman could alleviate some of the pressure by putting Ryan Callahan (hip) on LTIR to start the year, but that’s a temporary solution. Yzerman also has to be wary of the future, especially since the likes of Drouin, Tyler Johnson and Ondrej Palat will all need new deals next season.

So, we turn it over to you — is the Kucherov situation a concern? Or will it all get sorted out, as it so often does with Yzerman?