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Alex Ovechkin calls his body ‘perfect,’ signs endorsement deal with Bauer

Alex Ovechkin

Washington Capitals left wing Alex Ovechkin, of Russia, (8) snaps his stick on a third period shot against the Tampa Bay Lightning during an NHL hockey game in Tampa, Fla., Wednesday, Jan. 12, 2011. The Lightning won 3-0. (AP Photo/Chris O’Meara)

AP

While many justifiably blamed his perceived beer belly at least partially on bad posture, it was still easy to be a bit concerned about Alex Ovechkin’s physical condition during this off-season. That being said, even if those images were as bad as they looked, they surfaced in July - giving Ovechkin plenty of time to sand that supposed gut down into a bump (at worst). Ultimately, I think that Washington Capitals shouldn’t be too concerned with their superstar captain’s fitness level.

Apparently Ovechkin agrees that everything will be OK. When asked about his weight, he told reporters that his “body is perfect right now.” If you take his comments at face value, then it might be safe to believe that Ovechkin will return to the beast-like form he exhibited in each of his seasons before (a notably unlucky) 2010-11 season. Here’s the full quote from Chuck Gormley of CSNWashington.com.

“People were a little bit scared about what happened to my body, but my body is perfect right now,” Ovechkin told reporters after announcing a six-year agreement with Bauer Hockey. “It was interesting for me because that’s never happened to me, people saying I’m in bad shape.”

While Mr. Big candy bars might be a bit obscure to American chocolate eaters (at least personally speaking), Ovechkin keeps adding more high-profile endorsements to his portfolio. Earlier this month, it was revealed that Ovechkin would boost Nike products. Now it’s clear that he will team up with Nike’s former partner Bauer.

There are two interesting things about the Bauer partnership. The first is more on the heartwarming side, as hockey programs in Ovechkin’s native Russia and his home-away-from-home will both benefit from donations.

To that end, Bauer Hockey and Ovechkin have agreed to donate 108 sets of equipment to the Dynamo Hockey School in Ovechkin’s hometown of Moscow. Another 108 sets of equipment will go to the Kettler Capitals Iceplex and the Potomac Valley Amateur Hockey Association in Washington.

One program that will benefit from the equipment donation will be the Fort Dupont Hockey Club, which was founded in 1977 in the driveway of Neal Henderson’s home in Springdale, Md. The club, which now has 65 players, teaches hockey and life skills to children in Washington’s poorest districts.


As Gormley points out, the goal isn’t just to benefit others with free equipment. Ovechkin seemed to quietly struggle with his previous skates and sticks, which means that the endorsement changes might not be for money-related reasons alone.

Ovechkin hopes his switch to Bauer produces more than just good will. Notorious for breaking sticks like toothpicks, Ovechkin is counting on Bauer to provide him with a sturdier product, which in turn should produce more goals.

“He’s been trying his hardest to break a stick and so far they seem to be indestructible,” Leonsis said, “and that makes us all smile.”


As long as he’s healthy, Ovechkin should have a much better campaign in 2011-12 by the law of averages alone. Most hockey players would consider selling their souls for a 32-goal, 85-point season, but for a phenom like Ovechkin, it was a down year. It wasn’t for a lack of trying, though; Ovechkin took 367 shots in 10-11, just one less than in 09-10. He just wasn’t getting the bounces that went his way for most of his career. Ovechkin connected on just 8.7 percent of shots, well below his career average of 11.9 percent.

The change in equipment will probably only make a subtle difference, if any at all. Yet if he feels more confident shooting with different sticks - and gets the bounces he should - then it’s easy to picture a 40+ or even 50+ goal season for Ovechkin ... whether he has a “perfect body” or not.