Bruins-Lightning billboard

Humor-free Lightning fans force Boston Bruins to remove billboard ads poking fun at them


Part of the fun of the playoffs when you’re a fan is finding ways you can poke fun at the opposition. Sometimes the barbs are fun and playful, other times they pick on the hardships going on with the team or the city they come from. From funny to crass to some being downright class-free it’s all part of the shenanigans that go down when teams get to spend a couple weeks duking it out with each other.

In Boston, the Bruins have their own fun way of stoking the flames of a rivalry whether one exists or not. Around Boston, the Bruins have billboards up that find crafty ways of needling the oppositions fan base. They did it to Montreal in the first round and Philadelphia in the second round.

When it came to Tampa Bay, a team that the Bruins don’t really have much of a history with, they had to get innovative and crafted their ad for this series to say: “The Loch Ness Monster. Bigfoot. Tampa Bay Lightning fans.”

Of course, when having some good old harmless fun at the expense of a fan base that isn’t exactly used to these shenanigans, you get some people that get upset. In the case of the Tampa Bay Lightning, it was a radio DJ who helped lead the charge in complaining about the Bruins billboards which led to the team then taking them down.

And here I thought we’ve evolved as a people. Damian Cristodero has the story from the Tampa Bay point of view as the leaders of the charge to get the ads taken down say their part. Tampa radio host Mike Calta (aka: Cowhead) being the ringleader.

“In a swift and strong attack we showed the Bruins organization that not only do we exist, but we are ready to fight for our team,” Calta told the St. Petersb urg Times in an e-mail. “We moved in like Seal Team 6 and shut them down in a way that other teams they attacked have never been able to do.”

“I don’t know how you can’t take it personally,” said Chad Schnarr, co-founder of, a popular website dedicated to Tampa Bay’s minor-league and junior players.

“When you take on the fans, you’re going right to them. I don’t think you can just laugh it off when it’s directed at you. Some understand it’s a joke, but …”


What ever happened to having fun? We all know what it’s like when fans of an opposing team say something that gets under your skin. You get mad, you get grumpy, you let it fester inside of you until it burns a bit too much. The best way to fight back against it though it to dish it right back.

After all, if you’re a Tampa Bay fan and you want to get back at Bruins fans you can pick on them about how they’ve been Bruins fans as long as it’s been fashionable to and that some of them are on the bandwagon just to pick up women. It’s far too easy to pick on them about how they’re just killing time until they can get fully invested in the Red Sox season.

See how easy this is? Enjoy the playoffs everyone, they’re meant for good time heckling on behalf of your team.

(Thanks to CSN New England’s Joe Haggerty for the photo of the billboard)

After years of hype, McDavid to play first NHL game

Connor McDavid
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The hype surrounding Connor McDavid couldn’t be much greater, but finally expectations will start to give way to results.

The NHL career that’s been talked about for years will begin tonight when his Edmonton Oilers face St. Louis.

“It’s something that you dream of for so long,” McDavid told “The draft is one thing, but to finally be in this situation is another, so I’m really excited. It’s been a long road; it’s been a lot of hard work. I think a lot of guys’ stories are different in how they get here, but the one common theme is hard work and my story is not any different that way.”

McDavid has transformed the Oilers with his mere presence. Its breathed fresh optimism into a city that have watched this team struggle in its efforts to dig out of the NHL basement. One also has to wonder if Peter Chiarelli would be the team’s new general manager and Todd McLellan its new head coach if Edmonton hadn’t won the draft lottery.

But where will he lead Edmonton? Will he be just the sixth 70-point rookie of the salary cap era? Will he struggle out of the gate, putting the hype into question? Perhaps he’ll draw comparisons to Steven Stamkos, who had a modest rookie campaign by the standards of a highly regarded top pick, but has nevertheless gone on to become a superstar.

That would surprise Stamkos as the Lightning captain feels McDavid is better than he is currently. Just further proof that those lofty expectations are coming from all sides.

“You don’t want to put too much weight on his shoulders; he’s an 18-year-old kid,” Oilers general manager Peter Chiarelli said. “I don’t care how good he is or how good he’ll be, it’s a lot to shoulder if you’re supposed to be the guy and you’re the only guy. Fortunately we have a lot of high-pedigree players that are high picks who have gone through similar situations that he’s going through.”

Edmonton certainly has no shortage of first overall picks, but none as highly regarded as McDavid. But then, few ever are.

Related: There’s ‘a real positive vibe’ in Buffalo, where Eichel will make NHL debut tonight

There’s ‘a real positive vibe’ in Buffalo, where Eichel will make NHL debut tonight

Connor McDavid
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Jack Eichel didn’t disappoint in the preseason, finishing with six points in four games, including two shorthanded goals.

Tonight in Buffalo, his NHL career will start for real when the Sabres host the Ottawa Senators in regular-season action.

“It’s something I’ve dreamed of my whole life, stepping foot on that ice and making the NHL,” Eichel said, per “It’s kind of been a whirlwind, but you’re finally playing hockey for a living and everything you’ve done your whole life is to get to this point. It’s pretty special.”

The 18-year-old’s debut was front-page news this morning in Buffalo, where the Sabres have been among the NHL’s worst teams since last making the playoffs in 2010-11.

Eichel front page

Granted, even with the additions of Eichel, Ryan O'Reilly, Evander Kane, Robin Lehner and Cody Franson, expectations for 2015-16 remain modest for the new-look Sabres. Certainly, a spot in the playoffs would count as a surprise.

But for the fans of a team that’s barely possessed the puck the past couple of years, it’s night and day.

“People are excited,” GM Tim Murray said earlier this week. “It’s great. They think we’ve improved, and there’s a real positive vibe, I believe.

“That’s what I said to our coaches, ‘I want everybody to be positive. I’m the only guy in the organization allowed to be negative.’ That’s the way I wanted it. If I’m the most negative guy in the city about the team, that’s pretty good.”