NHL making waves and winning fans over through social media

GYI0060850489-dustinbrown-harryhow-getty.jpgThe relationship between players and fans has always been one of a curious nature. Back in the day, the only way fans could interact with players was either from their seat at a game and yelling to/at them or waiting for them after the game to grab an autograph. The times, they are a-changing. With fans and players all being connected online thanks to social media like Twitter and Facebook, players are able to better reach out to the fans. Helene Elliott of the Los Angeles Times discusses how social media is changing the landscape in the NHL.

Including Kings captain Dustin Brown, who began tweeting in August, and Ducks winger Bobby Ryan, who hit the Twitterverse in July, more than 40 players are Twitter users. That estimate came from Michael DiLorenzo, the NHL’s director of social media marketing and strategy. He added that fewer than 40 players also use Facebook or have fan pages on Facebook.

Most players’ Twitter messages are funny: Ryan gets impatient in California traffic and Brown, watching Saturday morning TV with his kids, wondered what happened to all the good cartoons. Both needle teammates and talk about workouts and dinner plans, not revelations but information that gives them distinct personalities and builds rapport with fans.

Along with trivial uses come some noble uses. Brown’s tweets about building a playground in Carson triggered offers of help from fans. Player agent Allan Walsh, a pioneer in getting players involved with Twitter and Facebook, spread word that former Canadiens goaltender Jaroslav Halak would sign autographs for charity at a Montreal shopping center this weekend. Brown’s agent, Scott Norton, started a program in which his clients will perform a good deed every Monday and tweet about it in hopes of inspiring similar acts. That can’t be bad.

Obviously if you’re here reading this on our site, you’re dialed into the Internet pretty well and you’re only a few clicks away from being able to get dialed into the players and their agents and virtually everyone else involved in the NHL in some way on Twitter or Facebook. Agents like Scott Norton and Allan Walsh provide great client-centric news and information and the players themselves have turned into a real joy to follow and engage with themselves (consider my guilty pleasure to be Paul Bissonette of the Phoenix Coyotes).

Considering one of the complaints some fans have against NHL players is that they’re “bland” personalities, reaching out through social media is helping to dispel that notion. Granted not everyone will be as colorful as Bissonette or even Bobby Ryan or Danny Richmond but it’s something else to have that sort of inside access to people in the league and that’s a good thing.

(Photo: Harry How – Getty Images)

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    Video: Mike Fisher ends Nashville’s nasty goal drought

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    No, the Nashville Predators did not forget how to score goals … or at least they were lifted from that amnesia on Wednesday.

    Mike Fisher lifted the curse 13:52 into the first period of tonight’s game against the Buffalo Sabres. You can watch that rare beast in the video above.

    They had been shut out for three straight games and pretty close to four in pure game time.

    On this subject, PHT’s Jason Brough asked Predators GM David Poile if he was considering moving a defenseman to improve in another area earlier today.

    Struggling Sabre Tyler Ennis out with upper-body injury

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    Tyler Ennis can probably relate with the Buffalo Sabres’ opponent on Wednesday, as he’s struggling almost as much as the Nashville Predators.

    Perhaps some of that has to do with health?

    Whether that’s the case or not, Ennis is out for the Sabres tonight, as the team announced that he’s dealing with an upper-body injury.

    The Buffalo News discussed Ennis’ struggles in this article.

    “I’d say he’s pressing too much. You can’t make those plays in every situation and in every point you touch the puck,” Dan Bylsma said to the Buffalo News. “ … He’s just got to simplify his game. He is a special player who can make those plays, but he can’t be trying to do it every time he touches the puck.”

    He’ll need to wait a while to start getting things together, anyway.

    WATCH LIVE: Wednesday Night Rivalry (Flyers-Islanders; Blackhawks-Sharks)

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    You can check out tonight’s Wednesday Night Rivalry doubleheader on NBCSN, and you can also stream them online.

    Here are the handy links for the two contests.

    First, the New York Islanders host the Philadelphia Flyers.


    After that, the Chicago Blackhawks visit the San Jose Sharks.


    Braun out with upper-body injury; Zubrus to make Sharks debut

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    The San Jose Sharks will be missing a top-4 defenseman tonight when they host the defending champs from Chicago.

    Justin Braun has an upper-body injury. His status is considered day-to-day.

    “Brauny has been one of our unsung heroes here through the first quarter of the season,” coach Peter DeBoer told CSN Bay Area. “He’s played some outstanding hockey. So, we’re going to miss him, but it’s a great opportunity for Mueller and Tennyson and one of these guys to establish themselves. It’s a great opportunity for us to reward Dillon for how well he’s played.”

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    Mueller has played just four games for the Sharks this season. In his last game, Thursday in Philadelphia, he received only 9:13 of ice time.

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    Related: Sharks sign Zubrus, because DeBoer