Florida Panthers use airlines as model for ticket pricing

FloridaPANTHERSlogo.gifThe Florida Panthers are planning on basing ticket prices for the 2010-11 season off of the model used by airplane companies, according to George Richards of the Miami Herald. The goal would be to get fans to buy tickets earlier so they can avoid escalating prices that result from a highly anticipated game.

Here’s what team president Michael Yormark told Richards about the new setup.

Team president Michael Yormark says the new setup is based on the way airlines sell seats – prices will be determined as it gets closer to game time.

“It will pay to buy earlier,” Yormark said. “As inventory sells and gets tighter, the pricing will jump from tier to tier. It’s all about supply and demand. Fans won’t get the best price if they wait. When single game tickets go on sale in September, you will want to buy because the price will increase.”

Richards broke down the pricing structure to the best of his ability in the story.

Most games will be designated a bronze game. If ticket sales are brisk, the price will go up as it moves up a tier to silver. If that game continues to sell well, it would move to gold and then ultimately to platinum.

Let’s use a $100 ticket (for fun: Section 101, Row 15, Seat 1) in the lower deck as our example.

If it’s a Monday night game against the Thrashers, that ticket would likely still be $100 for a walk-up purchase (meaning it would remain a bronze-tier ticket) since that game wouldn’t be considered a big draw.

But, that same seat wouldn’t start at $100 for a game against the Canadiens or Penguins. Instead, it would start off as a silver or gold. So to start, that $100 ticket could be $140.

With the Canadiens/Penguins being a huge draw, the ticket price would climb based on availability – and could end up costing close to double what the same ticket for the Thrashers cost.

The Panthers have experimented with a variable pricing setup before by charging $25 extra for select games, but Richards wrote that the idea didn’t really get off the ground. Frankly, it seems audacious that the Florida Panthers – a team that hasn’t made the playoffs in ages – would consider such a divisive pricing scheme. Shouldn’t they focus on making tickets affordable, since they’re not exactly going to sell like hot cakes?

The Dallas Stars instituted a somewhat similar plan for the 2009-10 season, but the Stars fan base is quite different than that of the Panthers. It will be interesting (in a horrifying and brutally capitalistic way) to see how this plan shakes out. If nothing else, it might just motivate the fledgling franchise to win some games.

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    Preds place Salomaki on IR, recall Sissons

    Jake Allen, Miikka Salomaki
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    Nashville made a minor roster transaction on Thursday, putting forward Miikka Salomaki on IR while recalling fellow forward Colton Sissons from AHL Milwaukee.

    Salomaki, 22, was a fairly regular lineup presence through the of November, appearing in eight games while averaging just under 12 minutes per night. Despite his relatively small frame (5-foot-11, 198 pounds), he racked up 28 hits over that time and emerged as a decent energy guy for the Preds.

    As for Sissons, he’s about to get yet another crack with the parent club.

    Having spent most of the last two seasons in Milwaukee, Sissons — the 50th overall pick in 2012 — has seen some action with the Preds this year. He has one goal in five games with Nashville, and eight points in 12 games with the Admirals.

    Oilers say McDavid ‘ahead of schedule’ in broken clavicle recovery

    Connor McDavid
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    There hasn’t been much good news for the Oilers lately — Connor McDavid‘s hurt, Nail Yakupov‘s hurt, they’ve lost seven of their last nine — so what GM Peter Chiarelli had to say on Thursday qualified as very welcome news.

    “He’s ahead of schedule,” Chiarelli said of Connor McDavid and his broken clavicle, per Sportsnet. “He’s been in the pool, been lifting weights… There are no soft tissue injuries, which is important.

    “When you get a break like that, oftentimes there is accompanying soft tissue injuries. That slows down the recovery.”

    McDavid, who suffered the injury on Nov. 3 against Philly, was originally supposed to be sidelined until early March. But per Sportsnet’s Mark Spector, there’s cautious optimism the star rookie could be back in the Edmonton lineup by “mid-to-late January.”

    But even with that cautious optimism, there’s still a long way to go.

    McDavid has yet to resume skating and is still at his parents’ home in Newmarket, Ontario. That said, he’s expected to join Edmonton soon — when the Oilers take on the Leafs in Toronto on Monday — and, according to Chiarelli, will want to get back onto the ice way sooner than expected.

    “I can tell you that when it comes time,” he said, “[McDavid] is going to want to come back a lot earlier than what we forecast internally.”

    There’s another Radulov NHL comeback rumor making the rounds

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    It’s been roughly six months since the last one so yeah, time for an Alex Radulov update.

    Radulov, who’s spent the last four seasons playing for KHL outfit CSKA Moscow, has reportedly rejected the club’s contract extension offer and is ready to become a free agent, per Russian sports writer Slava Malamud.

    Sport-Express’ Igor Eronko also reported the Radulov news, tweeting the ex-Preds forward claimed “there’s nothing” regarding a new deal with CSKA, adding “I’m a free agent after this season.”

    Radulov, 29, is having another terrific offensive campaign in Russia, with 37 points in 32 games. This comes one year after he tore up the KHL in ’14-15, with 24 goals and 71 points in just 46 contests — one of the best offensive campaigns in league history.

    Rumors of Radulov returning to North America happen with the same frequency as Ilya Kovalchuk comeback rumblings, and always with the same outcome. But it’s hard to ignore them completely.


    Well, back in late May, Radulov’s agent told Championat Colorado had been in contact about an NHL return once Radulov’s deal with CSKA expired. Colorado, of course, is coached by Patrick Roy — the same guy that had great success coaching Radulov in the QMJHL.

    The two were, at one time, a dynamic force for the Quebec Remparts. During the 2005-06 campaign, Radulov scored a ridiculous 61 goals and 152 points in just 62 games, the nine more in four Memorial Cup contests, helping Roy capture his first and only championship as a head coach.

    Radulov, of course, hasn’t played in the NHL since an ill-fated reunion with Nashville in 2012, which included him getting suspended for a playoff game after breaking curfew.

    Malamud does note that, should Radulov try to return to the NHL, he’d do so as a unrestricted free agent — meaning he’s no longer Nashville property.

    Just a friendly reminder about Friday’s Bruins-Rangers Thanksgiving Showdown, on NBC

    Brad Marchand, Dan Boyle

    If you don’t spend tomorrow eye-gouging someone to save 50 bucks on an iRobot, why not spend it watching hockey?

    In case you didn’t know, tomorrow’s a pretty big day. Not only is there an Original Six matchup between the Bruins and Rangers — essentially kicking off the NHL on NBC national broadcast campaign — but there’s also an additional evening game, and a good one at that:

    Anaheim hosting the defending Stanley Cup champion Blackhawks, in a rematch of last year’s Western Conference Final.

    But before the Ducks and ‘Hawks do battle, the B’s and Rangers will get it on.

    This marks the second time in the last three years Boston and New York meet in the Thanksgiving Showdown. Back in ’13-14, the Bruins beat the Blueshirts 3-2, and this Farrelly Brothers commercial went to air:

    Tomorrow’s game promises to be a quality affair. The Bruins come in riding a four-game winning streak, which included Wednesday’s 3-2 OT win over Detroit. In that game, Jonas Gustavsson exacted a measure of revenge against his old Red Wings mates, stopping 32 of 34 shots for the win.

    The Rangers, meanwhile, come into Friday’s action looking for some redemption.

    Alain Vigneault’s club was waxed in Wednesday’s big test against top-seeded Montreal, dropping a 5-1 decision, at home, in front of the MSG faithful. The Rangers allowed five regulation goals for the first time this season, and saw All-Star netminder Henrik Lundqvist get yanked as a result.


    New York Rangers at Boston Bruins, 1 p.m. ET, NBC

    Chicago Blackhawks at Anaheim Ducks, 5 p.m. ET, NBCSN

    For online viewing information via NBC Sports’ Live Extra, click here.